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Understanding digital marketing : marketing strategies for engaging the digital generation /
Publication details: London : Kogan Page, c2012.Edition: Second editionDescription: xv, 283 p. : ill. ; 23 cmISBN:- 9780749464271
- Circ. 658.872 R988u 2012 Second edition
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Book Circulation | College Library | Circ. 658.872 R988u 2012 (Browse shelf(Opens below)) | c1 | Available | CL49583 |
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| Circ. 658.872 G618s 2011 Social media strategies for professionals and their firms : the guide to establishing credibility and accelerating relationships/ | Circ. 658.872 K29f 2012 The face-to-face book : why real relationships rule in a digital marketplace / | Circ. 658.872 R221l 2011 Listen first! : turning social media conversations into business advantage / | Circ. 658.872 R988u 2012 Understanding digital marketing : marketing strategies for engaging the digital generation / | Circ. 658.872 S763m 2012 Social media analytics : effective tools for building, interpreting and using metrics / | Circ. 658.872 T784f 2010 Facebook marketing : an hour a day / | Circ. 658.872 W947d 2017 Digital sense: the common sense approach to effectively blending social business strategy, marketing technology, and costumer experience/ |
Includes glossary & index.
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