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Understanding digital marketing : marketing strategies for engaging the digital generation /

By: Publication details: London : Kogan Page, c2012.Edition: Second editionDescription: xv, 283 p. : ill. ; 23 cmISBN:
  • 9780749464271
Subject(s): DDC classification:
  • Circ. 658.872 R988u 2012 Second edition
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Book Circulation College Library Circ. 658.872 R988u 2012 (Browse shelf(Opens below)) c1 Available 49583

Includes glossary & index.

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