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Marketing management/ Baniline Jone V. Abantao by
  • Abantao, Baniline Jone V
Edition: First edition
Publication details: Manila, Philippines : Rex Bookstore, c2024
Availability: Items available for loan: College Library (2)Call number: Fil. 658.8 Ab117m 2024, ...

Professional salesmanship / Mecmack Nartea by
  • Nartea, Mecmack
Edition: First edition.
Publication details: Manila, Philippines : Rex Bookstore, c2024
Availability: Items available for loan: College Library (2)Call number: Fil. 658.8 M486p 2024, ...

Marketing research / Baniline Jone V. Abantao by
  • Abantao, Baniline Jone V
Edition: First edition.
Publication details: Manila, Philippines : Rex Bookstore, c2024
Availability: Items available for loan: College Library (2)Call number: Fil. 658.83 A116m 2024, ...

Marketing management : knowledge and skills / by
  • Peter, J. Paul
  • J. Paul Peter
Edition: tenth edition
Publication details: New York : McGraw-Hill, c2011
Availability: Items available for loan: College Library (1)Call number: Circ. 658.8 P478m 2011.

E-marketing / by
  • Straus, Judy
  • Judy Straus
Publication details: Singapore : Pearson Education, c2012
Availability: Items available for loan: College Library (1)Call number: Circ. 658.802 S894e 2012.

Principles of marketing / by
  • Kottler, Philip
  • Philip Kottler
Edition: Fourteenth edition
Publication details: Boston : Pearson Education, c2013
Availability: Items available for loan: College Library (1)Call number: Circ. 658.8 K87p 2013.

Brand resilience : managing risk and recovery in a high-speed world / by
  • Copulsky, Jonathan R
  • Jonathan R Copulsky
Publication details: New York : Palgrave Macmillan, c2011
Availability: Items available for loan: College Library (1)Call number: Circ. 658.872 C785b 2011.

Basic Marketing: a managerial approach / by
  • McCarthy, E. Jerome, Ph.D
Edition: Ninth edition
Publication details: USA : Richard P. Irwin, Inc., c1987
Availability: Items available for loan: College Library (1)Call number: Circ. 658.8 M127b 1987.

Marketing / by
  • Skinner, Steven J
Publication details: Boston : Houghton Mifflin Company, c1990
Availability: Items available for loan: College Library (1)Call number: Circ. 658.8 S628m 1990.

Social media analytics : effective tools for building, interpreting and using metrics / by
  • Sponder, Marshall
Publication details: New York : McGraw-Hill, c2012
Availability: Items available for loan: College Library (1)Call number: Circ. 658.872 S763m 2012.

Guerilla marketing on the internet / by
  • Levinson, Joy Conrad
Publication details: U.S. : McGraw-Hill Education (Asia), c2010
Availability: Items available for loan: College Library (1)Call number: Circ. 658.972 L665g 2010.

Understanding digital marketing : marketing strategies for engaging the digital generation / by
  • Ryan, Damian
Edition: Second edition
Publication details: London : Kogan Page, c2012
Availability: Items available for loan: College Library (1)Call number: Circ. 658.872 R988u 2012.

Marketing in Asia/ Roger A. Kerin [and three others] by
  • Kerin, Roger A
  • Theng, Lau Geok
  • Hartley, Steven W
  • Rudelius, William
Edition: Second edition
Publication details: New York : McGraw-Hill Education, c2013
Availability: Items available for loan: College Library (1)Call number: Circ. 658.8 M345 2013.

Ultimate guide to pay-per-click advertising / by
  • Stokes, Richard L
Publication details: United States : Entrepreneur Media, Inc., c2010
Availability: Items available for loan: College Library (1)Call number: Circ. 659.144 S874u 2010.

Facebook marketing : an hour a day / by
  • Treadaway, Chris
Edition: First edition
Publication details: Canada : Wiley Pub., c2010
Availability: Items available for loan: College Library (1)Call number: Circ. 658.872 T784f 2010.

The face-to-face book : why real relationships rule in a digital marketplace / by
  • Keller, Ed
Publication details: New York : Keller Fay Group, c2012
Availability: Items available for loan: College Library (1)Call number: Circ. 658.872 K29f 2012.

Sales and distribution management: text and cases / by
  • Havaldar, Krisha K
Edition: Second, Intl. edition
Publication details: New Delhi : Tata McGraw Hill Education Private Limited, c2011
Availability: Items available for loan: College Library (2)Call number: Circ. 658.81 H383s 2011, ...

Marketing in travel and tourism / by
  • Middleton, Victor T.C
Edition: Fourth edition
Publication details: Singapore : Elsevier (Singapore) Pte Ltd. , c2010
Availability: Items available for loan: HM & Nursing Library (1)Call number: Circ. 910.688 M629m 2010.

Key account management : the definitive guide / by
  • Woodburn, Diana
Edition: Third edition
Publication details: UK : John Wiley & Sons Ltd. , c2011
Availability: Items available for loan: College Library (1)Call number: Circ. 658.804 W885k 2011.

Integrated advertising, promotion, and marketing communicatins / by
  • Clow,Kenneth E
Publication details: Singapore : Pearson Education South Asia Pte Ltd, c2012
Availability: Items available for loan: College Library (1)Call number: Circ. 659.1 C648i 2012.

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