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Basic Marketing: a managerial approach /

By: Publication details: USA : Richard P. Irwin, Inc., c1987.Edition: Ninth editionDescription: x, 749 p. col. : ill. ; 23cmISBN:
  • 0256036497
Subject(s): DDC classification:
  • Ninth edition Circ. 658.8 M127b 1987
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Book Circulation College Library Circ. 658.8 M127b 1987 (Browse shelf(Opens below)) c1 Available 49737

Includes bibliographical reference, index and glossary.

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