Strategic marketing
Cravens, David W.
Strategic marketing - N. Y. : McGraw-Hill/Irwin, c2009. - xv, 784 pages : illustration ; 25 cm.
Includes indexes.
978-007-126335-1.
Strategic marketing - N. Y. : McGraw-Hill/Irwin, c2009. - xv, 784 pages : illustration ; 25 cm.
Includes indexes.
978-007-126335-1.