Services marketing : integrating customer focus across the firm/ Wilson, Alan

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Publication details: McGraw-Hill Education, c2016.Edition: -- Third European editionDescription: xvii, 538 pages : color illustration ; 26 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Book Circulation	Graduate School of Business and Management Library Circulation				Circ. 658.8 S491 2016 (Browse shelf(Opens below))				c1	Available			GSBM4648

Includes index.