Services marketing : concepts, strategies and cases/ Douglas K. Hoffman
Publication details: USA : Cengage learning, c2017.Edition: -- Fifth editionDescription: xv, 458 pages : illustrations ; 26 cmISBN:- 9781285429786
- -- Fifth edition. 658.8 H7115s 2017
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Book Circulation | Graduate School of Business and Management Library Circulation | Circ. 658.8 H7115s 2017 (Browse shelf(Opens below)) | c1 | Available | GSBM4647 |
Includes index.