Services marketing : (Record no. 10790)

MARC details
000 -LEADER
fixed length control field 00757nam a22002297a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260523015057.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260523b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781285429786
040 ## - CATALOGING SOURCE
Original cataloging agency DWCL Main Lib.
Transcribing agency OC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number -- Fifth edition.
Classification number 658.8 H7115s 2017
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hoffman, Douglas K.
245 ## - TITLE STATEMENT
Title Services marketing :
Remainder of title concepts, strategies and cases/
Statement of responsibility, etc. Douglas K. Hoffman
250 ## - EDITION STATEMENT
Edition statement -- Fifth edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. USA :
Name of publisher, distributor, etc. Cengage learning,
Date of publication, distribution, etc. c2017.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 458 pages :
Other physical details illustrations ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Services industries--Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bateson, John E.
760 ## - MAIN SERIES ENTRY
Edition -- Fifth edition.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book Circulation
Edition -- Fifth edition.
Classification part Circ.
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Current library Shelving location Date acquired Source of acquisition Total Checkouts Home library Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Graduate School of Business and Management Library Circulation 07/25/2017 School Fund   Graduate School of Business and Management Library Circ. 658.8 H7115s 2017 GSBM4647 05/23/2026 c1 05/23/2026 BK-CIRC