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Social media analytics : effective tools for building, interpreting and using metrics / by
  • Sponder, Marshall
Publication details: New York : McGraw-Hill, c2012
Availability: Items available for loan: College Library (1)Call number: Circ. 658.872 S763m 2012.

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Understanding digital marketing : marketing strategies for engaging the digital generation / by
  • Ryan, Damian
Edition: Second edition
Publication details: London : Kogan Page, c2012
Availability: Items available for loan: College Library (1)Call number: Circ. 658.872 R988u 2012.

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ROI of social media : how to improve the return on your social marketing investment/ GUY POWELL by
  • POWELL, GUY
Publication details: Singapore : John Wiley & Sons (Asia), c2011
Availability: Items available for loan: College Library (1)Call number: Circ. 658.802 P883r 2011.

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Social media strategies for professionals and their firms : the guide to establishing credibility and accelerating relationships/ MICHELLE GOLDEN by
  • GOLDEN, MICHELLE
Publication details: Hoboken, New Jersey : John Wiley & Sons, c2011
Availability: Items available for loan: College Library (1)Call number: Circ. 658.872 G618s 2011.

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