Marketing research : within a changing information environment Joseph F. Hair Jr.
Publication details: N. Y. : McGraw-Hill/Irwin, c2006.Edition: 3rd edDescription: xxvii, 700 p. : ill. ; 25 cmISBN:- 0-07-111592-7.
- 3rd ed. Circ. 658.83 H153m 2006
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Book Circulation | College Library Circulation | Circ. 658.83 H153m 2006 (Browse shelf(Opens below)) | c1 | Available | CL44982 |
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| Circ. 658.812 F597h 2007 Human sigma : managing the employee- customer encounter/ | Circ. 658.816 S562h 2008 How to price : a guide to pricing techniques and yield management/ | Circ. 658.827 K89s 2014 Strategic brand management: building, measuring, and managing brand equity/ | Circ. 658.83 H153m 2006 Marketing research : within a changing information environment | Circ. 658.8342 M936c 1998 Consumer behavior | Circ. 658.8342 P478 1996 Consumer behavior and marketing strategy | Circ. 658.8342 P478c 1999 Consumer behavior and marketing strategy |
Includes bibliographical references and index.