Advertising and promotion : an integrated marketing communications perspective George E. Belch
Publication details: Boston : McGraw-Hill, c2007.Description: xxvi, 820 pages : illustration ; 26 cmISBN:- 978-007-126074-9.
- 7th edition. Circ. 659.1 B427a 2007
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Book Circulation | College Library Circulation | Circ. 659.1 B427a 2007 (Browse shelf(Opens below)) | Available | c1 |