Integrated marketing communications in advertising and promotion 7th ed. Shimp, Terence A.
Publication details: Singapore : Thomson Learning Asia, c2007.Description: xx, 629 pages : illustration ; 25 cmISBN:- 978-981-4221-36-8.
- 7th edition Circ. 658.8 S556i 2007
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book Circulation | College Library Circulation | Circ. 658.8 S556i 2007 (Browse shelf(Opens below)) | c1 | Available | 45431 |
Includes index.