Marketing : The core/ KERIN, ROGER A.
Publication details: Boston : McGraw-Hill/Irwin, c2007.Edition: 2nd edDescription: xxxiii, (various paging) : col. ill. ; 27 cmISBN:- 13: 978-0-07-110686-3.
- 2nd ed. Circ.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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| Book Circulation | College Library Circulation | Circ. 658.8 K39m 2007 (Browse shelf(Opens below)) | c1 | Available | CL46636 |
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| Circ. 658.8 H343r 2008 Relationship marketing : perspectives, dimensions and context | Circ. 658.8 K39m 2004 Marketing : the core | Circ. 658.8 K39m 2004 Marketing : the core | Circ. 658.8 K39m 2007 Marketing : The core/ | Circ. 658.8 K848 2002 Social marketing : Improving the quality of life | Circ. 658.8 K87m 2006 Marketing management | Circ. 658.8 K87m 2006 Marketing management |
Includes bibliographical references and index.