Marketing : The core/
KERIN, ROGER A.
Marketing : The core/ KERIN, ROGER A. - 2nd ed. - Boston : McGraw-Hill/Irwin, c2007. - xxxiii, (various paging) : col. ill. ; 27 cm.
Includes bibliographical references and index.
13: 978-0-07-110686-3.
Marketing.
Circ.
Marketing : The core/ KERIN, ROGER A. - 2nd ed. - Boston : McGraw-Hill/Irwin, c2007. - xxxiii, (various paging) : col. ill. ; 27 cm.
Includes bibliographical references and index.
13: 978-0-07-110686-3.
Marketing.
Circ.