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Essentials of contemporary advertising /

By: Publication details: Boston : McGraw-Hill/Irwin, c2009.Edition: Second editionDescription: xxiv, 558 p. : ill. (some col.) ; 28 cmISBN:
  • 9780071287579
Subject(s): DDC classification:
  • Second edition Circ. 659.1 Ar681e 2009
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Book Circulation College Library Circ. 659.1 Ar681e 2009 (Browse shelf(Opens below)) c1 Available 47419

Includes bibliographical references & index.

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