Marketing management : knowledge and skills /
Publication details: New York : McGraw-Hill, c2011.Edition: tenth editionDescription: xviii, 830 pages : illustrations : 25 cmISBN:- 9780071221102
- tenth edition Circ. 658.8 P478m 2011
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Book Circulation | College Library | Circ. 658.8 P478m 2011 (Browse shelf(Opens below)) | c1 | Available | 50580 |
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| Circ. 658.8 P454b 2009 Basic marketing: a marketing strategy planning approach / | Circ. 658.8 P454b 2011 Basic marketing: a marketing strategy planning approach / | Circ. 658.8 P478m 2004 Marketing management : knowledge and skills | Circ. 658.8 P478m 2011 Marketing management : knowledge and skills / | Circ. 658.8 P896r 2010 Retail merchandising/ | Circ. 658.8 P896r 2010 Retail merchandising/ | Circ. 658.8 P954 2005 Principles of marketing : an Asian perspective |
Includes index.