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International marketing/ Philip B. Cateora

Publication details: New York : McGraw-Hill Education, c2015.Edition: Sixteenth editionDescription: xi, 638 pages : illustrations ; 26 cmISBN:
  • 9789814646086
Subject(s): DDC classification:
  • Sixteenth edition. 658.848 C359i 2015
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book Circulation Graduate School of Business and Management Library Circulation Circ. 658.848 C359i 2015 (Browse shelf(Opens below)) c1 Available GSBM4625

Includes glossary