Basic marketing : (Record no. 8911)

MARC details
000 -LEADER
fixed length control field 00714nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260311010727.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260311b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-124636-3.
040 ## - CATALOGING SOURCE
Original cataloging agency DWCL Main lib
Transcribing agency OC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 3rd ed.
Classification number GR. 658.8 P455b 2005
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Perreault, William D.
245 ## - TITLE STATEMENT
Title Basic marketing :
Remainder of title a global-managerial approach
Statement of responsibility, etc. William D. Perreault
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Mc-Graw-Hill Education (Asia),
Date of publication, distribution, etc. c2005.
300 ## - PHYSICAL DESCRIPTION
Extent xli, various paging :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing-Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name E. Jerome Mccarthy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type General Reference
Edition 5th ed.
Call number prefix GR.
Suppress in OPAC No
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
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952 ## - LOCATION AND ITEM INFORMATION (KOHA)
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Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Uniform Resource Identifier
    Dewey Decimal Classification     College Library College Library General Reference 07/23/2007 School Fund 598.00   GR. 658.8 P455b 2005 CL44979 03/11/2026 c1 03/11/2026 GR
    Dewey Decimal Classification     College Library College Library General Reference 07/23/2007 School Fund 598.00   GR. 658.8 P455b 2005 CL44980 03/11/2026 c2 03/11/2026 GR