Destination marketing: an integrated marketing communication approach / (Record no. 2555)

MARC details
000 -LEADER
fixed length control field 00732nam a2200229 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240722083638.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240722b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780750686495
040 ## - CATALOGING SOURCE
Original cataloging agency DWCL-Main lib.
Transcribing agency OC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number Circ. 978-0-7506-8649-5
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field a
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pike, Steven
245 ## - TITLE STATEMENT
Title Destination marketing: an integrated marketing communication approach /
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Amsterdam :
Name of publisher, distributor, etc. Butterworth Heinemann/Elsevier,
Date of publication, distribution, etc. c2008.
300 ## - PHYSICAL DESCRIPTION
Extent xv,
Other physical details 406 p. : ill.;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references & index.<br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 1. Place marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 2. Tourism - Marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 3. Tourist trade - Marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Suppress in OPAC No
Koha item type Book Circulation
Call number prefix Circ.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Uniform Resource Identifier
    Dewey Decimal Classification     College Library College Library 07/15/2010 School Fund   Circ. 338.4791 P636d 2008 47535 07/22/2024 c1 07/22/2024 Book Circulation