| 000 | 00695nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20260311011158.0 | ||
| 008 | 260311b |||||||| |||| 00| 0 eng d | ||
| 020 | _a981-247-133-2. | ||
| 040 |
_aDWCL Main lib _cOC |
||
| 082 |
_24th ed. _aGR. 658.8 B967m 2004 |
||
| 100 | _aBurns, Alvin C. | ||
| 245 |
_aMarketing management : _bonline research applications _cAlvin C. Burns |
||
| 250 | _a4th ed. | ||
| 260 |
_aSingapore : _bPearson Education South Asia Pte Ltd, _cc2004. |
||
| 300 |
_axxxi, 642 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | _a1. Marketing. | ||
| 700 | _aRonald F. Bush | ||
| 942 |
_2ddc _cGR _e4th ed. _kGR. _n0 |
||
| 999 |
_c8913 _d8913 |
||