000 00639nam a22001937a 4500
003 OSt
005 20260126085334.0
008 260126b |||||||| |||| 00| 0 eng d
020 _a0-7494-3726-X
040 _aDWC-Main lib.
_cOC
082 _aCirc. 658.8 M145h 2002
100 _aMcDonald, Malcolm
245 _aIf you're so brilliant...how come your marketing plans aren't working :
_bthe essential guide to marketing planning/
_cMalcolm McDonald
260 _aLondon :
_b Koga Page,
_c c2003
300 _ax, 198 p. :
_c22 cm.
504 _aIncludes index.
650 _aMarketing - Planning
942 _2ddc
_cBK-CIRC
_hCirc.
_n0
999 _c7837
_d7837