000			00710nam a22002177a 4500
003			OSt
005			20251211012025.0
008			251211b |||||||| |||| 00| 0 eng d
020			_a 978-07-122110-8
040			_aDWCL-Admin lib _cOC
082			_aCirc. 658.8 P454b 2011
100			_aPerrault, William D. Jr.
245			_a Basic marketing: _ba marketing strategy planning approach / _cWilliam D. Perrault, Jr.
260			_aNew York: _bMcGraw-Hill/Irwin, _cc2011.
300			_a xxxix, 736+ p. : _bill. (Some col.) ; _c27cm.
504			_aIncludes index
650			_a1. Marketing-Management.
700			_aCannon, Joseh
700			_aMccarthy, Jerome E.
942			_2ddc _cBK-CIRC _e18th ed. _kCirc. _n0
999			_c7031 _d7031