000 00708nam a2200217 4500
003 OSt
005 20240628083307.0
006 a
008 240628b |||||||| |||| 00| 0 eng d
020 _a9780071311847
040 _aDWCL-Main lib.
_cOC
082 _2Seventeenth edition
_aCirc. 658.8 P454b 2009
100 _aPereault, William D., Jr.
245 _aBasic marketing: a marketing strategy planning approach /
250 _aSeventeenth edition
260 _aN. Y. :
_bMcGraw-Hill/Irwin,
_cc2009.
300 _axxxvii,
_b(various apging) : ill. (some col.) ;
_c28 cm.
504 _aIncludes indexes.
650 _a1. Marketing-Management.
942 _2ddc
_n0
_cBK-CIRC
_eSeventeenth edition
_kCirc.
999 _c1618
_d1618