000			00820nam a2200253 4500
003			OSt
005			20240625084000.0
006			a
008			240625b |||||||| |||| 00| 0 eng d
020			_a9780470935514
040			_aDWCL-Main lib. _cOC
082			_aCirc. 658.872 R221l 2011
100			_aRappaport, Stephen D.
245			_aListen first! : turning social media conversations into business advantage /
260			_aN.J. : _bJohn Wiley & Sons, Inc. , _cc2011.
300			_axiii, _b302 p. : ill. ; _c24 cm.
504			_aIncludes bibliographical references & index.
650			_a1. Internet marketing.
650			_a2. Online social networks.
650			_a3. Social media Research.
650			_a4. Consumers-Research.
650			_a5. Branding (Marketing).
942			_2ddc _n0 _cBK-CIRC _kCirc.
999			_c1346 _d1346