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Service sector management: an Indian perspective / by
  • Bhattacharjee, C
Publication details: Mumbai: Jaico Pub. House, c2005
Availability: Items available for loan: HM & Nursing Library (1)Call number: Circ. 338.4 B575s 2005.

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Services marketing : integrating customer focus across the firm / by
  • Zeithaml, Valerie A
Publication details: Boston : McGraw-Hill/Irwin, c2009
Availability: Items available for loan: College Library (1)Call number: Circ. 658.8 Z67s 2009.

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