Hair, Joseph F. Jr. <br/><br/>
Marketing research :   within a changing information environment 
Joseph F. Hair Jr. 
 - 3rd ed. 
 - N. Y. :   McGraw-Hill/Irwin,   c2006. 
 - xxvii, 700 p. :   ill. ;   25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0-07-111592-7. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.  I. Bush, Robert P.  II. Ortinau, David J.  III. Title.
<br/><br/><label>Dewey Class. No.: </label>Circ. 658.83 H153m 2006