Baran, Stanley J.  <br/><br/>
Introduction to mass communication :   media literacy and culture/  
Stanley J. Baran  
 - 	4th ed. 
 - N. Y. :   McGraw-Hill,   c2006. 
 - xxxvi, various paging :   ill. ;   26 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0-07-125509-5. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>1. Mass media and culture.<br/>2. Mass media.<br/>3. Media literacy.
<br/><br/><label>Dewey Class. No.: </label>Circ. 302.23 B225i 2006