Wilcox, Dennis L. <br/><br/>
Public relations :   strategies and tactics 
Dennis L. Wilcox 
 - 6th ed. 
 - New York :   Longman,   c2000. 
 - xxiv, 584 p. :   col. ill. ;   24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0-321-05555-1. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations-United States.<br/>Public relations.
<br/><br/><label>Dewey Class. No.: </label>Circ. 659.2 P977 2000