TY  - BOOK
AU  - Murphy, Patrick E
AU  - Gene R. Laczniak 
AU  - Andrea Prothero
TI  - Ethics in marketing : international cases and perspectives
SN  - 9780415783521
U1  - Circ. 174.4 M978e 2012 
PY  - 2012///
CY  - London : 
PB  - Routledge, 
KW  - 1. Marketing–Moral and ethical aspects.
KW  - 2. Marketing–Case studies.
N1  - Includes bibliographical references & index
ER  -