TY - BOOK AU - Futrell, Charles M. TI - ABC's of relationship selling through service SN - 978-007-128928-3 U1 - Circ. 658.85 F996a 2011 Eleventh edition. PY - 2011/// CY - New York : PB - McGraw-Hill/Irwin, KW - 1. Selling N1 - Includes bibliographical references, glossary ER -