Shy, Oz

How to price : a guide to pricing techniques and yield management/ Oz Shy - N. Y. : Cambridge University Press, c2008. - xiv, 433 p. : ill. ; 25 cm.

Includes bibliographical references and index.

978-0-521-71564-5.


1. Pricing-Mathematical models.

Circ. 658.816 S562h 2008