Kottler, Philip Principles of marketing / - Singapore : Pearson Education South Asia Pte. Ltd., c2008. - xxxiv, (various paging) : ill. ; 25 cm. Includes bibliographical references & index. ISBN: 9789810698591 Subjects--Topical Terms: 1. Marketing. Dewey Class. No.: Circ. 658.8 K87p 2008