TY - BOOK AU - Taylor, Eric TI - Mastering the world of marketing: the ultimate training resource from the biggest names in marketing SN - 9780470888414 U1 - Circ. 658.88 T239m 2011 PY - 2011/// CY - N. J. : PB - John Wiley & Sons, Inc., KW - 1. Marketing. KW - 2. Success in business N1 - Includes index ER -