Woodburn, Diana <br/><br/>
Key account management : the definitive guide / 

 - Third edition 
 - UK :   John Wiley & Sons Ltd. ,   c2011. 
 - xx,   476 P. : ill. ;   25 cm. 
<br/><br/>Includes bibliographical references & index.<br/> 
<br/><br/><label>ISBN: </label>9780470974155 
<br/><br/><label>Subjects--Topical Terms: </label><br/>1. Selling-Key accounts. <br/>2. Marketing-Key accounts.
<br/><br/><label>Dewey Class. No.: </label>Circ. 658.804 W885k 2011