TY - BOOK AU - Pearce, John A. II AU - Robinson, Richard B. JR. TI - Formulation, implimentation, and control of competetive strategy SN - 978-0-07-128332-8. U1 - Circ. 658.401 P359f 2009 11th ed. PY - 2009/// CY - Boston : PB - McGraw-Hill/Irwin KW - 1. Strategic planning-Case studies KW - 2. Strategic planning N1 - Includes bibliographical references & index ER -