Pearce, John A. II

Formulation, implimentation, and control of competetive strategy/ Pearce, John A. II - Boston : McGraw-Hill/Irwin, c2009. - xxviii (various paging) : illustration. ; 25 cm.

Includes bibliographical references & index.

978-0-07-128332-8.


1. Strategic planning-Case studies.
2. Strategic planning.

Circ. 658.401 P359f 2009