TY - BOOK AU - Pearson, Bob TI - Pre-commerce : : how companies and customers are transforming business together SN - 978-0-470-92844-8 U1 - 658.812 P362p 2011 PY - 2011/// CY - San Francisco : PB - Jossey-Bass, KW - 1. Consumer behavior KW - 2. Customer relations-Technological innovations KW - 3. Internet marketing KW - 4. Social media-Economic aspects KW - 5. Zehr, Dan ER -