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  <titleInfo>
    <title>Pre-commerce</title>
    <subTitle>how companies and customers are transforming business together</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Pearson, Bob</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">San Francisco</placeTerm>
    </place>
    <publisher>Jossey-Bass</publisher>
    <dateIssued>c 2011</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>x, 310 p. :  illustration. ;  24 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Bob Pearson</note>
  <subject>
    <topic>1. Consumer behavior</topic>
  </subject>
  <subject>
    <topic>2. Customer relations-Technological innovations</topic>
  </subject>
  <subject>
    <topic>3. Internet marketing</topic>
  </subject>
  <subject>
    <topic>4. Social media-Economic aspects</topic>
  </subject>
  <subject>
    <topic>5. Zehr, Dan</topic>
  </subject>
  <classification authority="ddc">658.812 P362p 2011</classification>
  <identifier type="isbn">978-0-470-92844-8</identifier>
  <recordInfo>
    <recordContentSource authority="marcorg">DWCL Main Lib. </recordContentSource>
    <recordCreationDate encoding="marc">260523</recordCreationDate>
    <recordChangeDate encoding="iso8601">20260523024742.0</recordChangeDate>
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