Marketing management : (Record no. 7605)

MARC details
000 -LEADER
fixed length control field 00723nam a22002297a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260120090719.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260120b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-13-198262-1
040 ## - CATALOGING SOURCE
Original cataloging agency DWC-Main lib
Transcribing agency OC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number fourth edition
Classification number Circ. 658.802 M298 2006
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler,Philip
245 ## - TITLE STATEMENT
Title Marketing management :
Remainder of title An Asian perspective/
Statement of responsibility, etc. Philip Kotler
250 ## - EDITION STATEMENT
Edition statement fourth edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Pearson education ,
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 830 pages :
Other physical details color illustrations ;
Dimensions 27cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 1. Asia
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 2. Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 3. Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book Circulation
Edition fourth edition
Call number prefix Circ.
Suppress in OPAC No
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
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Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Uniform Resource Identifier
    Dewey Decimal Classification     College Library College Library Circulation 02/04/2021 Donation   Circ. 658.802 M298 2006 CL52648 01/20/2026 c1 01/20/2026 BK-CIRC