The marketing century: how marketing drives business and shapes society: the Chartered Institute of Marketing / (Record no. 1622)

MARC details
000 -LEADER
fixed length control field 00701nam a2200217 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240629012348.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240629b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470660157
040 ## - CATALOGING SOURCE
Original cataloging agency DWCL-Main lib.
Transcribing agency OC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number Circ. 658.8 M345 2011
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field a
245 ## - TITLE STATEMENT
Title The marketing century: how marketing drives business and shapes society: the Chartered Institute of Marketing /
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. UK:
Name of publisher, distributor, etc. John Wiley & Sons, Ltd., Pub.,
Date of publication, distribution, etc. c2011.
300 ## - PHYSICAL DESCRIPTION
Other physical details 272 p. : ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 1. Chartered Institute of Marketing-History.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 2. Marketing-History.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jeremy Kourdi
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Suppress in OPAC No
Koha item type Book Circulation
Call number prefix Circ.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Uniform Resource Identifier
    Dewey Decimal Classification     College Library College Library 11/03/2011 School Fund   Circ. 658.8 M345 2011 48895 06/29/2024 c1 06/29/2024 Book Circulation