Public relations : strategies and tactics

Wilcox, Dennis L.

Public relations : strategies and tactics Dennis L. Wilcox - 6th ed. - New York : Longman, c2000. - xxiv, 584 p. : col. ill. ; 24 cm.

Includes bibliographical references and index.

0-321-05555-1.


Public relations-United States.
Public relations.

Circ. 659.2 P977 2000