Consumer behavior: dynamics, dimensions & models/

Garcia, Lorma S.P

Consumer behavior: dynamics, dimensions & models/ Lorma S.P. Garcia & Ernesto H. Mendoza - Second edition - Intramuros, Manila: Unlimited Books Library Services & Publishing Inc., c2025 - xii, 403 pages: illustrations; 25cm.

Includes glossary and bibliographical references.

978-621-427-202-0


1. Consumer behavior.

Fil. 658.8342 G216c 2025