Hospitality and travel marketing /
Morrison, Alastair M.
Hospitality and travel marketing / - Fourth edition - USA : Delmar, c2010. - xxv, 788 p. : col. ill. ; 26 cm.
Includes bibliographical references & index.
9781435486867
1. Hospitality industry-Marketing.
2. Tourism-marketing.
Circ. 647.94 M878h 2010
Hospitality and travel marketing / - Fourth edition - USA : Delmar, c2010. - xxv, 788 p. : col. ill. ; 26 cm.
Includes bibliographical references & index.
9781435486867
1. Hospitality industry-Marketing.
2. Tourism-marketing.
Circ. 647.94 M878h 2010