Management strategy : achieving sustained competitive advantage /
Marcus, Alfred A.
Management strategy : achieving sustained competitive advantage / - Second edition - N.Y. : McGraw-Hill/Irwin, c2011. - xxi, 231 p. : ill. ; 24 cm.
Includes bibliographical reference & index.
9780071289412
1. Strategic planning.
2. Management.
3. Competition.
Circ. 658.4012 M322m 2011
Management strategy : achieving sustained competitive advantage / - Second edition - N.Y. : McGraw-Hill/Irwin, c2011. - xxi, 231 p. : ill. ; 24 cm.
Includes bibliographical reference & index.
9780071289412
1. Strategic planning.
2. Management.
3. Competition.
Circ. 658.4012 M322m 2011