Contemporary advertising /
Avens, William F.
Contemporary advertising / - Boston : McGraw-Hill/Irwin, c2009. - xiii, 724 p. : ill. ; 28 cm.
Includes Bibliographical references & indexes.
978071284790
1. Advertising.
Circ. 659.1 Ar681c 2009
Contemporary advertising / - Boston : McGraw-Hill/Irwin, c2009. - xiii, 724 p. : ill. ; 28 cm.
Includes Bibliographical references & indexes.
978071284790
1. Advertising.
Circ. 659.1 Ar681c 2009