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Kellogg on advertising & media /

Kellogg on advertising & media / - N.J. : John Wiley & Sons, Inc. , c2008. - xi, 292 p. : ill. ; 24 cm.

ISBN: 9780470119860

Subjects--Topical Terms:
1. Advertising media planning.
2. Advertising.

Dewey Class. No.: Circ. 659.111 K29 2008

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